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Wednesday, October 24, 2018

Snap poaches new chief business officer from Amazon, where she oversaw ad sales

Snap is adding two new executives, including a splashy hire from Amazon.

Jeremi Gorman will serve as Snap's new chief business officer, in charge of global buisness solutions, global online sales, customer operations and business marketing, CEO Evan Spiegel said in a note to employees Wednesday. Most recently, Gorman was head of global advertising sales for Amazon.

"Helping our partners build their businesses is a core element of Snap's product value and I'm deeply proud of the great work you have all done to make sure our advertisers' return on investment is unrivaled among our peers," Spiegel wrote. "Jeremi joins us with proven expertise and talent that will make our platform even better."

Jared Grusd has been named the new Chief Strategy Officer for the company, Spiegel announced. Grusd will oversee content, global strategy, partnership and corporate development. Before Snap, he most recently was the CEO of The Huffington Post, and held jobs at Spotify, Google and Oath.

Grusd will replace Imran Khan, who announced he was leaving the company in September.

Snap has had a rough time lately as it faces increased competition from Facebook's Instagram. A recent report from Piper Jaffrey found 85 percent of teens used Instagram, making the app more popular than Snapchat for the first time in the company's history. Shares have been down more than 53 over the last year. The company reports earnings on Thursday.

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